1. Thorough keyword research — this is where effective SEO writing begins. Identify high-traffic keywords and other relevant phrases connected to your niche.
Tools to use: Google Keyword Planner, Ahrefs, Semrush.
What to look for: keyword volume and difficulty. Focus on niche-specific keywords that aren’t too difficult to rank for. Lower search volume with high relevance to your niche is often better. You can find keyword ideas by reviewing competitor websites and blogs. Google Trends is also useful for spotting seasonal trends around your keywords.
2. Optimize your content. Use:
A CDN will speed up image loading and improve SEO through faster performance.
3. Use internal and external links
4. Improve loading speed
Slow websites rank worse. What to do:
Goal: page load time of 1–2 seconds.
5. Update your content
Search engines love freshness. Update:
This helps maintain rankings and attract new traffic.
6. Pay attention to UX
Good UX reduces bounce rates and increases engagement. Important elements:
7. Use long-tail keywords
Long-tail phrases provide:
They are easy to find with Keyword Planner or Semrush.
8. Create evergreen content
Evergreen articles can bring traffic for years. Such content:
Update them regularly to maintain rankings.
9. Ensure mobile friendliness
Your content must display correctly on all devices. Test articles using Google Mobile-Friendly Test.
Effective on mobile pages:
